Baby&More was established back in 2007 by mum of two Katie. She was inspired to set up the business when she received a gorgeous Wonder Bib from Mum 2 Mum in New Zealand for her first child. She was delighted with how well the bib actually worked at keeping her daughter dry - no mean feat! and couldn’t believe they weren’t available in the UK. As a new parent Katie wanted to find similar products that she knew she could trust and the idea for a distribution business for high quality products designed by Mums for Mums was born.
Baby&More are passionate about working exclusively with brands designed by Mums for Mums - because after all who knows children best?! For babies who are feeding, weaning, teething and more, Baby&More offer parents tried and tested, award winning products they can trust. As well as saving valuable time, mums can be assured that all products in the Baby&More portfolio are of the highest quality and excellent value.
Baby&More have supplied baby products to Waitrose since 2008 and worked with a large number of well known stockists over the years including Ocado, Fenwick, Bentalls, Superdrug, John Lewis, TK Maxx and a wealth of fabulous independent baby and nursery high street and e-commerce stores.
In 2012 the product range expanded to include the Mum 2 Mum PLUS range of disability bibs and clothing protectors for youths and adults. Whilst in 2015 Baby&More began supplying nurseries and childcare centres.
Throughout the life of Baby&More, founder Katie has been a Finalist in a number of award programs;
KWIBA 2014 (Kent Women in Business) Mumpreneur of the Year
KEIBA 2011 (Kent Excellence in Business) Entrepreneur of the Year
KEIBA 2011 (Kent Excellence in Business) Small - Medium Business of the Year